The Lean Startup

£16.99

‘The Lean Startup’ approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. It relies on ‘validated learning,’ rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles.

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THE INTERNATIONAL BESTSELLING SENSATION

'The Lean Startup changes everything.' – Harvard Business Review

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Most new businesses fail. But most of those failures are preventable.

The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.

Essential reading for any ambitious entrepreneur, The Lean Startup will teach you to identify what your customers really want. You'll learn how to test your vision continuously, adapting and adjusting before it's too late.

With over a million copies sold across the globe, now is your time to think Lean.

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Weight 0.414 kg
Dimensions 23.3 × 15.3 × 2.5 cm
Author

Publisher

Imprint

Cover

Paperback

Pages

320

Language

English

Edition
Dewey

658.11 (edition:23)

Readership

General – Trade / Code: K